Stag by Parallellab
Based on the acronyme Stool + Bag, the Stag has the characteristics of a unique object enabling users to virtually sit anywhere. In doing so, they reclaim public space and interact with their surrounding in a new unexpected way.
The poster at the back of the flyer shows the stool in a modern environment as well as nested in a back alley of Hong Kong, where the project initial idea originates.
What I did:
- Visual identity
- Brand colour
- Poster design
- Pamphlet design
- Design consultancy